Why do you create content? Why do you share the messages you do? I’m sure it’s not to hear crickets coming in from the abyss of the internet or to get a few likes, is it? No – you’re putting your messages out there to find your people. The ones… Read More »You Need a Client-Attracting Message – Here’s Why
A content strategy is a plan for how you will create, publish, and manage your content. It includes your overall goals for your content, who will create it, what kind of content you will create, and when and where you will publish it. A content strategy ensures that all of… Read More »Creating a Content Strategy That Will Grow Your Business
When it comes to relationship marketing and building solid business relationships with your audience, a certain amount of interaction is vitally important. But is there such a thing as too much interaction? Think of it like dating. When you first met your potential new partner, you’re cautious about how often… Read More »How Often Does Your Audience REALLY Want to Hear from You?